News


Catch up on the latest in incentivized engagement

02.20.19

4 Myths About Consumer Incentives

For years, marketers have leveraged a wide range of incentives such as coupons, rebates, sweepstakes and loyalty programs to motivate consumer behavior....


01.09.19

New Research: Incentivized Engagement Report

Marketing Research Identifies How Brands Can Leverage Incentives to Motivate Behavior Across the Customer Journey...


01.03.19

PrizeLogic Announces CEO Transition To Position Company For Next Phase Of Growth

Ryan LaMirand to succeed Keith Simmons as CEO; co-founder Simmons becomes chairman....


11.15.18

Four Key Takeaways From The BAA Conference

Four of us from the PrizeLogic legal team just returned from a great week at the Brand Activation Association’s Marketing Law Conference in Chicago....