Amazon Kindle has launched “This Summer, Capture Their Love of Reading” Contest.  This UGC is to inspire lifelong readers. Share a picture of your child reading for a chance to win a Kindle prize pack for the whole family.

Whether on your desktop, table or mobile device, all you need to do is upload a photo of your child reading, and provide up to a 50 character title of why the photo is special to you.  There is also an optional description field with 140 characters to provide a description of the photo.  Check it out and the photo gallery of posted submissions at

The Grand Prize includes Kindle devices for the whole family and a $200 gift card.  Two additional First Prize winners will score a $150 Gift Card.

Each qualified Entry will be judged and rated by a panel of qualified judges selected by the Sponsor, using the following criteria: (a) how well the photo submitted captures the child’s love of reading (50%); (b) photo creativity (25%); and (c) quality and composition of photo (25%) (collectively, the “Judging Criteria”).  Good luck everybody!

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