HQ Trivia: Captivating Consumers, Stimulating Marketers


Now that binge watching and time shifting are the new normal of media consumption, how do you explain the HQ Trivia app phenomenon? This is old-fashioned, set-your-alarm-and-stop-what-you’re-doing entertainment, and it’s gaining in popularity by the day — with well over 1 million players simultaneously competing in the live trivia game during key time slots.

But the quirky app is doing more than grabbing headlines and breaking records; it has brands considering all the possibilities trivia offers as a consumer engagement platform. Read more here!

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