Listerine and the Bold Percent

LISTERINE® JOIN THE BOLD PERCENT INSTANT WIN GAME AND SWEEPSTAKES has launched.  Users who join the Bold Percent are part of a community that can participate on desktop or mobile for a chance to win Bold Prizes.

The more you participate the more entries you earn, the Bolder your prize can become…There are three levels users can achieve by completing 15 tasks, we call this incentivized engagement. The optimal task with the highest incentive is achieved when consumers upload a receipt to validate purchase.

Prizing for Instant Wins and Sweepstakes are worth your while to check out at

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