04.18.19
3 Ways Brands Can Solidify a Brand Message Using Free and Publicly Available Assets
Not every aspect of strategies has to break the bank....
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Catch up on the latest in incentivized engagement
04.02.19
The Newest Loyalty Incentive—Offering Stock In the Company
As brands invest more and more into strategies designed to foster greater loyalty from their customers, billions are being spent annually on CRM, consumer data, surprise and delight programs and more....
03.12.19
Four FAQs From RampUp 2019
RampUp (hosted by LiveRamp) gave us the opportunity to reconnect with and learn from some of the smartest and most interesting people from the worlds of big data and marketing. ...
02.20.19
4 Myths About Consumer Incentives
For years, marketers have leveraged a wide range of incentives such as coupons, rebates, sweepstakes and loyalty programs to motivate consumer behavior....