Catch up on the latest in incentivized engagement


Marketer’s Guide To CCPA

California's new consumer privacy rights act (CCPA) will be taking effect in a matter of months and many organizations are struggling to interpret the new law and how they can ensure compliance with what is being called the beginning of "America's GDPR.”...


New Research: 2019 Back To School Engage Report

PrizeLogic, the largest independent incentivized engagement company whose clients include PepsiCo, MillerCoors and Samsung released the results of its latest research study, “Back To School Engage Report”....


3 Ways Brands Can Solidify a Brand Message Using Free and Publicly Available Assets

Not every aspect of strategies has to break the bank....


The Newest Loyalty Incentive—Offering Stock In the Company

As brands invest more and more into strategies designed to foster greater loyalty from their customers, billions are being spent annually on CRM, consumer data, surprise and delight programs and more....