88%

of high-income consumers ($120K+) are more likely to interact with brands that offer incentives

60%

of consumers have made a first-time purchase because of a rebate

61%

of consumers have switched brand preferences because of better incentives (like loyalty points or rebates)

42%

of millennials would recommend a brand to friends and family as part of a sweepstakes

72%

of consumers would share personal information to participate in a sweepstakes or loyalty program